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Be the springboard for underprivileged youth so that their dreams come true
The Antetokounmpo brothers’ vision is to provide children from vulnerable social groups with the opportunities they lacked when growing up, and let kids experience the power of sport to change lives.
NBA superstar Giannis Antetokounmpo and his brothers – widely known as AntetokounBros – have launched AntetokounBros Academy, a program to help boys and girls (aged 10-16) and aspiring coaches (aged 18-25) realize their sporting potential, gain life skills and become better citizens.
AntetokounBros believe that through social actions and various partnerships, children will receive healthy and sound stimuli that will help them develop a balanced character, learn to work hard, be better teammates, and become better people. Not only on the basketball court but also at home, at school and within the community.
The mission of this program in Greece is to provide access to sport, inspiration through education, and scholarships to open pathways in life.
AntetokounBros Academy is a community program that combines basketball training and educational inspiration aimed towards underprivileged young boys and girls aged 10 to 16.
The program involves 75 minutes of basketball training twice a week for 100 athletes per year at two training outdoor basketball courts:
Moreover, the program provides up to 12 training positions for junior coaches aged 18 to 25 during the season. The junior coaches will be able to participate in the training sessions of the AntetokounBros Academy under the supervision of the Head Coach Evina Maltsi, an international athlete, who has made history in women’s basketball.
In addition to the core basketball training, the program involves athlete clinics from basketball athletes, tournament events, a series of mentoring workshops, inspirational speeches, and basketball school sessions that athletes and junior coaches will also need to attend as part of their participation. The educational sessions will be held at the Onassis Stegi.
Season duration: November 2022 – June 2023
Painted in February 2017 to honor the first time that Giannis played for NBA All-Star game.
Giannis grew up in the Sepolia neighborhood of Athens, Greece playing basketball and dreaming of one day playing in the NBA All-Star game. On the weekend ‘The Greek Freak’ made his All-Star debut, Nike worked with Greek street artist Same84 to honor the accomplishment by painting the court in his likeness. Giannis said of the court: “The court where me and my brothers grew up playing on.”
Graffiti artist Nique curated the court of Ellinoroson. “From nothing to everything” was the brief given to the artist. According to her: “This was a very difficult project because you must draw on the ground, but I believe that the result can really act as an incentive for the kids to engage into sports. When Nike assigned me the project for the Ellinoroson court, I researched on the Antetokounmpo story and I think that he is a great source of inspiration to believe that wherever you are, or come from, if you try hard enough you can make it”
Inspiration quote from Giannis:
“The way I work, not a lot of people do. When I’m on the court, I’m going to make sure they know that they didn’t work as hard as me.”
Photo credits to Kevin Couliau
The program is executed in partnership with Nike whose mission is to inspire kids to develop through sport, the Onassis Foundation, who curate and run the educational life skills curriculum and Eurohoops Organization who run the basketball trainings and overall implementation of the program. The Academy is brought to life by Nike in collaboration with Onassis Foundation and Eurohoops Organization.
CAFF is a global social impact foundation created by the Antetokounmpo family. At CAFF we believe that Opportunity Fuels Potential and we stand alongside those who lift others up and share generously to improve lives and communities. With support from all of you in our global family, we will open as many doors as we can. Together, there’s no limit to what we can achieve. #FuelOpportunities
For more information: https://caff.foundation/
Nike exists to bring inspiration and innovation to every athlete in the world. Our purpose is to move the world forward through the power of sport – breaking barriers and building community to change the game for all.
From the start, community has been at the core of who we are and what we do. Leveraging the power of sport as a unifying force, we’re committed to helping kids reach their greatest potential and creating more equal playing fields for all. Together with schools and grassroots, national and international organizations around the world, we’re investing in solutions to create lasting change.
For more information, visit purpose.nike.com
The focus of the Onassis Foundation’s mission is and will always be the individual. With priority since 1975 in the fields of culture, health, and education, it creates the conditions, explores the ideas, and triggers the discussions that lead to a better society. Releasing the potential and talent of young people, it has offered, over the past 45 years, more than 7,000 scholarships and educational programs for all; beyond social, economic, ethnic, gender, and age restrictions. The Onassis Foundation believes in active citizens with bold ideas and optimist dreams, embracing the procedure, research, study, experimentation, as well as freedom, democracy, and human rights.
More information at onassis.org.
WE CREATE BASKETBALL
Eurohoops spreads the passion for basketball and sportsmanship, through a combination of online and offline activities. Eurohoops teaches the sport and its principles to kids, molding the next generation in modern and safe sport venues. Designs and implements social awareness programs and high-level events. Backed by eurohoops.net, the largest basketball news website in Europe, educates fair play placing basketball itself in the spotlight.
Eurohoops Organization involves the Eurohoops Academy with director the EuroLeague legend Theodore Papaloukas hosted at Eurohoops Dome, a high-end 3 courts’ basketball arena, safe and equipped with latest technology standards, a premium basketball center for basketball lovers. It is the first SmartCourt arena in Greece, a basketball venue offering premium facilities for lovers of the game. Eurohoops also organizes basketball activations, tournaments, and events. All above are communicated by Eurohoops.net, the biggest European basketball webτΟsite, operating in 5 languages: English, Greek, Spanish, Russian, and Turkish.
For more information https://organization.eurohoops.net/en/